“Anticipate Your Future By

Redefining Your Present”

FreedomLab is a creative strategy consultancy, a future studies thinktank and a campus. We facilitate organizations to anticipate the future by helping them to creatively redefine their present. We operate on the crossroads of design, systems design and engineering.

Our Approach

“Understand technological developments,

but also their impact on society”

FreedomLab started in 2000 as a Future Studies think tank, conducting research into emerging technologies, and the possibilities to to creatively apply these technologies. Since then we interviewed over 400 international experts and thought leaders their vision on future developments in area’s such as politics, design, technology and organizational change. With input from the interviews we created a research framework that guides our research, and our practice. The framework not only is used to understand technological developments, but also their impact on society, and the way organizations can redefine themselves in the light of this impact.

Our Research

“We empower our clients through made to

measure redefinition programs”

We empower our clients through made to measure redefinition programs. Programs are carefully designed innovation processes in which stakeholders from organizations work together with experienced facilitators and renowned experts. These facilitators and experts challenge organizations, based on proven and validated methods and our insights from research regarding technology based themes.

Our Services

“Anticipate Your Future By

Redefining Your Present”

In 20014 FreedomLab established the FreedomLab Campus in the center of Amsterdam. The campus, home to almost 100 cathalysts of change, serves as a trans disciplinary meeting point for a wide range of experts and professionals. On the campus you will encounter scientists, artists, philosophers, designers, engineers or entrepreneurs working together on crossover innovation and complex problems. The open campus serves as a living lab, where we practice what we preach, and where organizations can experience crossover innovation, and participate in it. The FreedomLab Campus is designed as one big comfortable living room, while dressed with all kind of state of the art new technologies to experience the 21st century challenges first hand

Our Campus


Meet the team.

Our programs are developed and carried out by a group of recognized experts, facilitators and coaches who have roots in human and technology related fields such as Future Studies, Hegemonial Developments, Sociology, Anthropology, Arts, Education, Design Thinking, Organizational Design, Business Development, Branding & Identity, Technological developments, Big Data, IoT, Media and Imaging Technology, UX Design, Game Design, The Art of hosting etc. Furthermore we work together with a broad network of change catalysts working on the campus.

Roland van der Vorst

Managing Director / Expert

Haroon Sheikh

Senior Researcher/Strategist

Jeroen van Mastrigt

Creative Director/ Expert

Arief Huhn

Researcher & Strategist

Margreet Liefting

Operations & Facilities

Yuri Knopper

Design Strategist

Joyce van Lierop-Eikelboom

Program manager

Manon Sibie

Food & Beverages

Eva Wubbe

Business Development & Community

Sjoerd Bakker

Senior Researcher

Alexander van Wijnen


Jessica van der Schalk

Researcher & Thinktank PR

Jelle van Baardewijk

Senior Researcher

Julia Rijssenbeek

Associate Strategist

Pim Korsten

Associate Strategist

Rasile Group


FreedomLab is part of the Rasile Group. Rasile Group consists, among others, of FreedomLab and Dasym Invest­ment Strate­gies. Dasym is active in the field of invest­ments. The world of creative innovation and the world of investments can collide, but we believe that a close coope­ration between the two companies leads the most added value for organisations we work for, inves­tors and other stake­holders. This is why we now go by the name of Rasile Group, after the Latin word “rasilis”, meaning “polished” as a result of friction. Together, Dasym and FreedomLab form a unique combi­nation of commer­cial clout and trans­for­mative creati­vity.

Rasile Group

Dasym Invest­ment Strate­gies is an independent, research-driven investment boutique based in Naarden, the Netherlands, with offices in Los Angeles and Shanghai. Dasym offers a wide range of investment solutions and services in the following areas: Managed Accounts, Funds, Private Equity and Transformation & Restructuring Solutions. Founded by Frank Botman in 2000, Dasym has both a deep understanding of and a strong footprint in the Telecom, Media, Technology (TMT), entertainment and other consumer-related sectors.

Dasym Investment Strategies

icon-fl-76x47 Clients


Every sector is impacted by technological changes. We work for an international base of clients representing organizations from various sectors such as media, publishing, culture, leisure, sports, travel, education, research, transport, manufacturing, healthcare, finance and governments.